In Australia we can them Catchment Care Groups in North America they sometimes call them Watershed Association, either way many of the issues are the same and so are the solutions. In fact this morning I discovered just how parallel.

Through twitter (read a web 2.0 microblogging site) I discover thedublab as he is know in the twitterverse or Dave Riddell to you and me. It turns out Dave is Education Director: Environment and Sustainable Development Research Centre, University of New Brunswick, Fredericton, Canada.

Dave has been using some e-extension namely online video to tell catchment or watershed stories also. However the parallels don’t end there Dave used iMovie to edit his catchment video like I do to edit video for Better Burnett - a catchment recovery program by the Burnett Catchment Care Association.

Anyway check out some Dave’s doco work below or visit his blog . He is an interesting chap and is doing some great work.
The Canaan-Washademoak Watershed

• http://twitpic.com/1mgr - Queensland Landcare Conference 21st-24th Sept 08 Monto,Qld,Australia.theme = Infinity - Sustainability by Design #
• @qldlandcareconf good to see the txt updates working #
• http://twitpic.com/1mlv Adeliade 2nd International Salinity Forum #
• @scotq is the web development for the dogwood alliance site? #
• @thedublab hey dave just checked out your blog, i have been editing vid case studies for burnett catchment care and agforward with iMovie #
• @thedublab the private native forestry vid case studies will be online soon. btw check out http://is.gd/ouM blog about our parallel efforts #

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Extension Strategy - Id the different segments of your stakeholder audience and plan delivery based on their needs.

In the business of Natural Resource Management or Sustainable Agriculture the challenge of reaching stakeholders can be a real challenge. An important principle is to examine your stakeholders and design an engagement strategy to cater to each particular segment of your “extension market”. Below is a link to a page about a US Horticultural Extension Officer who hosted workshops for Amish and Mennonite Vegetable Growers. The story includes a short podcast by James Quinn (the extension officer) about the workshop. I hope you enjoy the article and the podcast

Brownfield Network: MU assists Amish and Mennonite growers through workshops

Technorati Tags: extension, horticulture, sustainable agriculture, nrm, natural resource management, eco2oh, eco2oh.com

• Staff meeting today with the Better Burnett crew in Mt Perry. Salinity discussions in Kingaroy tomorrow. #

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• getting ready to head off to brisbane, after a big week already with the better burnett crew. mon staff meet, tues show & tell kingaroy #
• tues pm & wed more filming of private native forestry on burnett grazing properties with agforward crew for podcast case studies #
• interesting times ahead with the impending release of Caring for our Country detail (NHT 3). As with NHT 2 many people concerned #
• more info on caring for our country http://www.nrm.gov.au/funding/future.html #
• @bloggersblog we have fire ants in queensland australia they are rather insane www.dpi.qld.gov.au/fireants/ Re: huffingtonpost.com article #

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• @ evahernandez re 2008 Nonprofit Technology Conference http://www.nten.org/ntc do you have any follow up info e.g. blogs, podcasts? #
• doing a catchment newsletter for www.betterburnett.com & preparing a aquatic weed presentation for an oceanwatch tour www.oceanwatch.org.au #

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